The latest news, insights & case studies
GAMING'S BIGGEST BRAND ACTIVATIONS OF 2023
Our team at Player 2 has compiled 101 standout examples of partnerships and licensing ventures between game-related brands and a diverse range of industries. This guide is an extensive look at how these collaborations have reshaped and enriched the gaming landscape in 2023.
Moonbug Entertainment Announces ‘Blippi’s Playground’ Roblox Experience
In honor of Blippi’s favorite holiday, Halloween, Blippi’s Playground is launching a special spooky-season themed playground featuring special guests and allowing players to go trick-or-treating around Blippi’s neighborhood, dress up in costume, explore the haunted house, and go hunting for Jack-o’-lanterns in the spooky maze.
Limitless Studios Partners with Player 2 to Expand African Educational IP OmoBerry into Video Games Through Strategic Licensing
Limitless Studios, the creative powerhouse behind the beloved educational Nigeria-based video series OmoBerry, is thrilled to announce an exciting new partnership with Player 2, a leading licensing and marketing agency specializing in reaching younger consumers through games.
Embrace Cause Marketing & Increase Your Game's Revenue
Learn how cause marketing can help you increase your game’s sales and revenue.
Crowd Control 2.0 Brings Revolutionary Live-Streaming Interactivity Solution to YouTube, TikTok, Discord, and Facebook Gaming
Crowd Control, the app that bridges the gap between the creator economy and the global games market, has announced the release of Crowd Control 2.0. The new version will expand beyond Twitch and include anywhere that creators create live content. Crowd Control empowers game developers by improving the replayability and longevity of their games while enabling creators to make highly interactive content.
HOW TO CREATE A WINNING LICENSING PROGRAM
An effective licensing strategy can help position your brand by aligning it with reputable partners and high-quality products. This can increase brand awareness and credibility, as well as attract new audiences who are interested in the products or services associated with your brand.
GDC 2023 Wrap-Up: The Top 10 Stories
The Game Developers Conference 2023 came and went in a flash— and with reportedly over 28,000 attendees, keeping track of everything going on was a larger-than-life task. If you’re wondering what you missed, look no further: we’ve curated our top 10 stories encompassing the goings-on at GDC 2023.