The latest news, insights & case studies
roblox 101 for brands
Roblox isn't just a game; it's a global phenomenon that continues to redefine the way we play, create, and connect.
RDC 2024: KEY TAKEAWAYS FOR BRANDS
This year’s Roblox Developer Conference (RDC) was incredibly insightful and for brands looking to leverage the platform's massive growth there is much to keep an eye on. With 79.5 million daily active users and a focus on enhancing community and commerce features, Roblox is a vital channel for brand engagement.
CASE STUDY: STREAMERS TO THE RESCUE 2024
Player 2’s objective was to raise funds for The Humane Society of the United States during their August 2024 event.
VTubers: An Introduction to the Future of Virtual Entertainment
Ever wonder what the perfect intersection of gaming, live entertainment, and virtual reality could look like? Combine those, then add a splash of Japanese anime culture, and you’ve probably found yourself at the doorstep of the incredible new frontier of VTubing.
How Gaming and Anime are Taking Over the World
“Animation is not a genre – it’s a medium.” - Guillermo del Toro
In much the same way, anime is not merely Japanese animation, but a medium and a lifestyle unto itself. Today, anime and video games, both heavily influenced by Japanese culture, are taking the world by storm. But it's not just that they're both popular – they're becoming increasingly intertwined, creating a powerful force in global entertainment.
Why a Trusted Partner is Essential for Your Video Game Licensing Journey
Navigating the intricacies of licensing agreements, ever-evolving market trends, and complex legal considerations can be a daunting task, even for seasoned developers. This is where a trusted video game licensing expert becomes your indispensable partner, guiding you confidently through this exciting journey.