Player 2’s objective was to improve upon Make-A-Wish’s previous fundraising efforts within the gaming industry through two gaming-creator-focused campaigns in Q2 2023 and Q4 2023.

At Player 2, we've always believed in the incredible potential of gaming to bring people together, foster community, and make a positive impact on the world. Our mission has always been to leverage our expertise to help our clients succeed in gaming. Today, we're excited to share our latest milestone – one that exemplifies the potent synergy between gamers and charity.

A four-week activation within the Fall Guys Season 4 Fame Pass. Hello Kitty was the first Fame Pass star, with the Hello Kitty Costume unlocking immediately upon pass purchase. A second Hello Kitty-inspired “Cutest Friend Costume” was available for all “Fall Guys” players to unlock.

Player 2’s objective was to improve upon Make-A-Wish’s previous fundraising efforts within the gaming industry through two gaming-creator-focused campaigns in Q4 2022 and Q2 2023.

We are pleased to share that Riot Games has selected Rally Cry to power the upcoming North American Challengers League (NACL).

The (RED) Creator Cup 2022 celebrated the creative and fun-loving Minecraft community while driving awareness and funds to the (RED) Global Fund.